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Don’t Fall for These Five Food Marketing Tricks

Low calorie, fat free, low sugar, gluten free, all natural and the list goes on.  Peruse the aisles of any grocery store and you will find yourself inundated by a bevy of food marketing buzzwords.  At first glance, these eye catching labels may convince you that consuming these foods will lead to weight loss or improved health. However, without reading the fine print, you may be falling prey to marketing trickery.  Here are some labels to look out for and tips on how to read between the lines. 

 

  • All Natural:  Seeing the words “all natural” stamped on the front of a box may entice some people to choose that product over another.  However, buyer beware.  All natural does not necessarily mean healthier.  Sugar laden foods can sport this label, but it’s only because the sugar is made from natural sources such as sugarcane and corn. Medifast Weight Control

 

  • Organic:  While there are certain USDA regulations around labeling food “organic”, such regulations refer solely to the standards by which the food was grown or processed. The absence of synthetic fertilizers and pesticides are among several standards upheld by the USDA.  A label that reads “made with organic” means that only 70% of the ingredients are held to organic standards. Regardless of whether a label reads “certified organic”, “100% organic”, or “made with organic”, the translation is not always a healthy one. Organic foods can still be packed with fat, calories, and sugar.

 

  • Calories Per Serving: A frequent technique used to promote foods to those who may be trying to shed a few pounds is the “only 100 calories per serving” or other low-cal label. This can seem attractive to calorie counting folks, however it is important to note that the lower calorie count can be a simple function of tiny and unrealistic serving sizes.  Any food that is consumed in minute amounts will be lower in calories so be aware of the quantity attached to calorie count.

 

  • Sugar Free:  The label says “sugar free” so it must be good for you right?  Think again!  Sugar free often indicates the presence of artificial sweeteners and other unhealthy substitutes to compensate for the more bland flavor that comes from being free of sugar. 

 

  • canstockphoto28190771Fat Free or Low Fat: The absence of fat often equates to the absence of flavor.  Therefore, foods labeled “fat free” or “low fat” often contain lots of added sugar to make up for the lost flavor. 

 

When it comes to making healthy food shopping decisions, always be weary of marketing labels and delve deeper by reading FDA regulated nutritional labels and ingredient lists. Pay attention to serving size to be sure that low calorie doesn’t mean two bites and you’re done. 

Also, be aware that ingredients are listed in order of quantity so the first few ingredients make up the majority of the food’s contents.  Looking beyond marketing techniques and really understanding how to eat right can be daunting, but the experts at Medifast Weight Control Centers can help. 

 

Please call today (602) 996-9669 for your complimentary consultation so that we can support you in learning how to eat for good health and ideal weight!

Six Reasons Why Spring is an Easier Time to Lose Weight

The weather is heating up and the days of being able to cover up excess weight with layers of clothing are behind us.  Having a great weight loss motivator like that is half the battle, but the determination to take action and the dedication to stick with a plan are still both needed. The great news is that spring has some natural advantages that make losing weight easier than other times of the year.  Here’s why:

  • Abundant Daylight:  After getting off of work during the winter, the sun is setting and the cold, dark weather makes it tempting to head straight home to curl up on the couch.  In contrast, the plentiful sunshine of spring provides an energetic boost that compels you to keep moving after the workday is done. 

 

  • Increased Vitamin D Levels:   Having more opportunity to be in the sun increases Vitamin D levels in our bodies.  According to a study done by the Fred Hutchinson Cancer Research Center, increased Vitamin D levels has been shown to promote weight loss more than just diet and exercise alone.

 

  • Outdoor Exercise Burns More Calories:   People have been found to exercise more rigorously and for longer periods of time when exercising outdoors.  Spring is a great time to move your workout routine outside where you will easily shed more pounds.

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  • Beautiful Weather Decreases Emotional Eating:   Dark winter days can cause emotions to dip along with the temperatures, which leads many of us straight to the fridge for those comforting, but calorie laden foods. The warm, sunny days of spring produce a natural high making us much less likely to rely upon food as a mood booster.

 

  • Hot Weather Decreases Appetite:  When we metabolize food, our body temperature increases.  Therefore, in the colder months, we are biologically programmed to eat more so that we stay warm.  On the other hand, during the warmer weather the body works harder to keep cool so the appetite is naturally suppressed.

 

  • Healthy Foods are in Season:  Vegetables like arugula, artichokes, spinach, watercress are in season.  Sweet delicious strawberries are also at their best.  What these foods have in common is their dark green leaves, which are most effective at lowering insulin, which burns fat! 

 

There is no better time than now to take advantage of the natural ways that spring promotes weight loss.  Start moving toward your weight loss goals right away by calling the compassionate and knowledgeable professionals of Medifast Weight Control Centers.  During your complimentary consultation you will learn how we can help you achieve your weight loss goals more easily than ever.

Call us at (602) 996-9669 today!

Reasons why Spring is an Ideal Time to Lose Weight

Who doesn’t love spring? The weather is perfect, flowers are blooming, birds are singing and people are just more energized! Well now there’s one more big reason to be excited about the arrival of this beloved season. Spring can be the easiest time of year to stop daydreaming about your weight loss goals and start taking action! Here’s why:Weight Loss Scottsdale

 

  1. Warmer weather means more revealing clothing and what better motivation to get you going than knowing you won’t be able to hide any excess winter weight under jackets and sweaters.

 

  1. Fat burning vegetables are in season! The more green the leaf of a vegetable, the more power it has to reduce your insulin levels, which helps your body to burn fat. Spring is prime season for fat-burning vegetables such as artichokes, spinach, watercress and arugula.

 

  1. Hot weather may reduce your appetite. During the cold, winter months it is an innate biological response to eat more so that our bodies can produce more heat when they metabolize food. The warmer weather eliminates this need and therefore has been known to decrease the urge to overindulge.

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  1. More hours of sunshine help replenish your body’s vitamin D. According to a study by the Fred Hutchinson Cancer Research Center, increasing your vitamin D in conjunction with diet and exercise can promote more weight loss than diet and exercise in isolation.

 

  1. Bad weather mood swings won’t influence emotionally fueled eating. Let’s face it, being stuck inside can make us feel blue and that can lead to depression, boredom and overeating. Inversely, the beautiful spring weather fuels our energy and motivates us to get out of the house and the kitchen!

 

  1. The holidays are behind us. The long stretch of holidays between fall and winter can sabotage our efforts to lose weight. Spring is the perfect time to remain focused on your weight loss goals without those waistline-ruining holiday foods.

So there you have it! Spring has arrived and there is no better time to start shedding those unwanted pounds. With so many seasonal advantages in your favor, why not take advantage and make losing weight easier on yourself?

 

Pick up the phone and call one of the caring and knowledgeable professionals at Medifast Weight Control Centers today. We can support your weight loss goals, helping to make spring the season for a healthier, happier and more energized you!

Considering Having Children? Know the Risks of Obesity to You and Your Unborn Child

A major life event or highly personal goal is usually the catalyst needed for most people to make a serious commitment to weight loss. For women, the desire to have a low risk, healthy pregnancy may be the personal motivation needed to take action.

In addition to the potential complications that obesity can bring during and after pregnancy, it’s important to first note the adverse effect it can have on a woman’s ability to conceive. According to the Mayo Clinic, obesity tends to inhibit normal ovulation, therefore making it more difficult to conceive. The in vitro fertilization (IVF) process can also be impaired, as a higher BMI decreases the chance of successful IVF.

The American Congress of Obstetrics and Gynecologists reports that obesity poses considerable health risks to mother and child both during and after pregnancy.Weight Loss Clinic Phoenix

 

Increased Risks to Baby During Pregnancy:

  • Birth defects: These include heart defects and neural tube defects.
  • Impaired testing: Too much body fat can make it difficult to read ultrasound results, making it harder to detect issues with the baby’s anatomy.
  • Macrosomia: This condition causes the baby to be larger than normal and can increase the risk of injury during birth as well as the odds of a cesarean delivery.
  • Preterm delivery: Complications with mother’s obesity may necessitate early delivery. This increases risks of immediate health problems for the baby as well as developmental problems later in life.
  • Still birth: The higher the mother’s BMI, the higher the incidence of still birth.

 

Increased Risks to Mother During Pregnancy:

  • Gestational Hypertension: High blood pressure during the second half of the pregnancy can lead to serious complications.Weight Loss Scottsdale
  • Preeclampsia: This serious illness for both mother and baby may cause kidney and liver failure, stroke, and in severe cases death.
  • Gestational diabetes: High blood glucose levels during pregnancy increase the odds of having a large baby and therefore a cesarean delivery. The risk of the woman and child having diabetes in the future is also increased.

 

If you are planning to conceive children, the desire for a healthy, lower risk pregnancy can be a strong motivator for losing weight. Achieving a healthy weight can play a significant role in the physical and mental well-being of both you and your unborn child.

Please call to learn how the professionals at Medifast Weight Control Centers can support you in reaching your ideal weight so that you can avoid the associated risks of obesity during pregnancy. There are four Medifast centers in the Valley, and all are offering a complimentary consult and Body Composition Analysis. Call (602) 996-9669 today!

What’s Behind Rising Obesity Rates in the U.S?

The increasing rate of obesity in the U.S is gravely concerning. Rates have more than doubled over the past 35 years, according to the National Center for Health Statistics. The CDC released new national data on obesity in November of 2015, reporting that approximately 36% of adults and 17% of children and adolescents are obese The statistics are staggering, but in order to reverse the trend of this growing issue we must first look at the causes.

Sedentary Lifestyle

Modern convenience has had a profound impact on our activity levels. Technological advances now allow adults to meet for business and social gatherings without having to leave their chairs. Children, who once regularly engaged in physical play, are now immersed in a world of virtual play where they spend hours sitting in front of a screen.

Several studies have found that too much TV time is linked to both childhood and adult obesity. One such study, the Nurses’ Health Study, found that for every two hours spent watching television each day, the risk of becoming obese increased by 23 percent.

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Food Marketing

There is evidence that food and beverage marketing may be even more responsible for the TV related link to obesity than the correlated reduction in physical activity. Health Psychology found that children increased food consumption by 45 percent when exposed to food advertising and adults increased their consumption of both healthy and unhealthy snack foods after being exposed to snack food advertising.

Decreased Sleep

Getting less than seven hours of sleep a night has been linked to increased rates of obesity. Less sleep can stimulate hunger, provide more waking hours during which food can be consumed, and reduce energy needed to engage in physical activities.

Over the course of a 16 year study, the Nurses’ Health Study found that women who slept five hours or less per night were 15 percent more likely to become obese than those who slept seven hours a night.

Dietary Changes

American culture applauds getting more done in less time. Therefore, taking the time to eat healthy foods is not the perpetuated cultural norm. Fast food restaurants are on every street corner offering processed, high fat and generally unhealthy meals. People are generally not offered healthy, whole food options at work and logoschool so as a matter of convenience, they resort to the refined, high sugar foods available to them.

Overcoming the Obesity Challenge

Today, more than ever, there are a variety of cultural and lifestyle factors influencing unhealthy weight gain in Americans. However, this is not to suggest that we simply give in to the societal influences and allow them to influence our health and well-being. Rather, it is an indicator that we may benefit from more guidance, structure and support as we strive to meet our weight loss goals. The professional and knowledgeable team at Medifast Weight Control Centers can help you navigate and conquer the challenges of losing weight in today’s world.

Medifast in Arizona offers four convenient weight loss clinic locations including Scottsdale, Chandler, Gilbert and Glendale. For weight loss Arizona trusts, call us today at (602) 996-9669. Free consultation and Body Composition Analysis!

Research Links Obesity to Decreased Lifespan

There is almost always some driving force that triggers a person to take the plunge and commit to losing weight. They reach a point where the joy of overindulging in their favorite foods no longer trumps the painful losses that being overweight may bring about. Such painful feelings of Weight Loss Scottsdale AZloss can come from simple things, like not fitting into a favorite pair of jeans or an insensitive comment made by a well-meaning friend.

While these hurtful sources of motivation should not be discounted, perhaps the more ominous knowledge that excess weight could rob a person of precious years of their life will more likely motivate certain people to take action.

Research recently conducted at McGill University in Montreal, Canada concluded that obesity can reduce a person’s life expectancy by up to eight years. This study published in the journal The Lancet Diabetes & Endocrinology found that not only can being overweight decrease the overall lifespan, but it can also reduce the number of healthy years a person lives by as many as nineteen years. Proportionately, it was found that overweight and obese people lost two to four more years of healthy living compared to those who had a healthy weight, which is defined as 18.5-25 body mass index (BMI).

This same study identified a correlation between the age at which a person became overweight and the impact on overall health and lifespan. “The pattern is clear,” said Dr. Steven Grover, lead author and Professor of Medicine at McGill University, in the published study. “The more an Scale-image-with-yes-300x270individual weighs and the younger their age, the greater the effect on their health, as they have many years ahead of them during which the increased health risks associated with obesity can negatively impact their lives.” Dr. Grover also stated that “In terms of life-expectancy, we feel being overweight is as bad as cigarette smoking.”

As you consider your motivations for achieving and maintaining a healthy weight, consider the potential impact that not losing weight may have upon both the length and quality of your life. According to research, by taking control of your weight you can live both a longer and healthier life.

Medifast Centers can help you successfully navigate the challenges of losing and maintaining weight. Because Medifast was developed by doctors, their programs are safe and effective for people with a variety of health conditions. Let your caring and supportive Medifast counselors help you take charge of your weight and your life!

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